Mr. de Nardis has spent more than 30 years in the communications and marketing industry working in agencies including Saatchi & Saatchi, Maxus (now Wavemaker) and GroupM, where he is currently Chief Executive Officer for Sub-Saharan Africa, based in South Africa. He understands the needs of clients, having also worked at Fiat Group, and is an entrepreneurial leader; he founded Alchera, one of Italy’s first digital agencies, and during his time at Maxus, helped the agency to expand, open new offices and achieve double-digit growth. Mr. de Nardis received his BA from the University of Rome, studied in New York as a postgraduate at Pace University and holds a Master’s in Management from Isvor Fiat, Fiat Group’s training institution.